Effective Advertising Seminars joins with your Station to present a cohesive one-hour seminar (4x per day for 3 days) on common sense advertising for your potential new-to-broadcast advertisers. The seminar includes valuable and useable information on advertising for the attendees on Newspaper, Radio, Subscription Television (Cable or Satellite), Yellow Pages Broadcast Television and the Internet.

The major focus of the seminar is to highlight "BRANDING"* in a challenging marketplace. In addition, the presenter addresses the two major objections from new advertisers: "price" and "commercial production". Workshop demonstrates how your potential new clients can advertise on broadcast within their budget with a Special Package that the station has specifically created for this program.

The Workshop Team has many years of experience in Television, Radio, Newspaper, Yellow Pages, Outdoor and Advertising Agencies. We are committed to working with your station in helping you to generate new revenue for the stations' continued growth and success.

*"Branding and Positioning", the #1 Business Stategy developed by Jack Trout www.troutandpartners.com